In social media, if you want to expand your business all you have to do is expand Awareness. Without seeing you anywhere on social media you cannot say that you are active on social media. You have to work on social media if you want to increase your brand awareness and sell more products. And in this process, you have to use influencer marketing to boost awareness and sales. And for that, you can hire some social media influencers. And you can do that stuff by yourself as well. All you have to do is build a strong social media portfolio. How you can build your own social media portfolio with the help of our tips which we will discuss in this article.

How do influencers increase sales?

In case you do not have a team to manage your social media properly. In that case, rather than hire a complete team for your brand awareness you can hire a social media influencer. That can help you to expand your business through his or her follower base. The more followers an influencer has the more chances he has to increase your brand awareness. And this is the most famous use of social media many businesses are trying. You can hire any social media influencer after doing a well-research on several aspects.  Such as the niche or engagement rate of an influencer. And the second option is you can hire some other source such as a digital marketing agency. A digital marketing agency fulfills your every single need regarding digital marketing. If you want an influencer for promoting your products then agencies have a connection with social media influencers.

How many followers do you need to hire an influencer?

Most of the time followers do not matter much. Because followers could be increased by several techniques and you can never find the real one or fake. That is why you have to find out some other methods to choose an influencer.  You can check the engagement rate of any influencer whoever you want to hire. You can check their comments, likes, and dislikes. At the same time, you can see how loyal an audience he has. If someone has a very targeted or such type of audience that has a very specific interest then with that you can check their fan bases’ loyalty. It means if a fitness blogger has an audience that likes fitness-related things then you can say that a fitness blogger has a very loyal audience. And only such types of influencers can help you in brand awareness.

How much do influencers charge?

It depends on several aspects. A highly paid influencer in social media generally has a large and loyal audience. An Instagram influencer charge more than other social media influencers. As well as youtube is the place where many influencers charge a high amount. Sometimes they charge 6 figure amount for the branding of products. And an influencer needs to sell the products sometimes. If you want a hire a social media influencer then you can ask them for their charges that could be negotiable.


The best solution to this problem, such as find an influencer and then research another aspect. You should hire someone to handle all these kinds of stuff. And here our digital marketing agency in Delhi can help you to promote your business. We have a prominent team that knows how to deal with every digital marketing problem. We have a very reasonable subscription for all digital marketing services. In brand awareness, we have immense experience.